CCD Opens a London Office Right by The Peninsula

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A Belgravia mews house turns into a calm, material-led studio in the heart of Knightsbridge.

Set just off Knightsbridge, directly facing The Peninsula London, CCD’s new London office occupies a restored mews townhouse on Headfort Place—placing it within walking distance of Buckingham Palace and Hyde Park, and firmly inside one of the city’s most established luxury districts.

The location brings two distinct sides of London into view. On one hand, the global retail stage of Harrods and Sloane Street; on the other, the quieter, more residential character of Belgravia, with its garden squares and embassy-lined streets. CCD’s design sits somewhere in between—close to the city’s intensity, but not defined by it.

Inside the 190 sqm space, the approach is deliberately measured. Rather than a conventional office layout, the studio is organised to feel more like a domestic interior. The reception area sets the tone: softly lit, understated, and intentionally low-key, easing visitors out of the street and into a slower pace.

Material choices play a central role. A horsehair-textured wallcovering by Phillip Jeffries introduces tactility at the stair, while timber slats and natural stone surfaces establish a restrained, layered palette. The influence is both British and Eastern—combining a sense of structure with a quieter, more controlled expression.

In the lounge, the original architecture is retained. The pitched roof structure and exposed brickwork are preserved and painted white, allowing natural light to filter through and define the space. It’s less about statement and more about atmosphere—creating a setting that supports focus and conversation.

The open discussion area forms the core of the studio. Instead of enclosed meeting rooms, cabinetry is used to loosely divide space, maintaining openness while still providing definition. Dark timber contrasts with softer curves and fabric lighting, while art pieces, books and objects introduce a cultural layer that softens the tone of meetings.

Adjacent, the refreshment bar reinforces a more informal way of working. Open shelving displays glassware and everyday objects, giving the space a lived-in quality. It functions as both a practical point and a social one, where conversations naturally continue.

Across the work area, material consistency continues. Havwoods oak herringbone flooring and a Soho Home rug add texture and warmth underfoot, while a palette inspired by Farrow & Ball builds a calm, tonal base through layered neutrals and creams. The result is a workspace that feels bright, balanced, and composed.

The materials room shifts into a more technical register. Designed as a curated display rather than storage, it organises samples into a clear visual system, supporting decision-making while keeping the space legible. Alongside this, CCD’s IDEAFUSION platform connects the studio to a global network of suppliers and accumulated project data, bridging physical materials with digital infrastructure.

In a part of London defined by visibility, CCD’s office focuses instead on clarity, materiality, and pace—offering a working environment that is both connected to the city and slightly removed from it.

Photo courtesy of Ting Wang

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