Looking for the most design-forward, collectible red packets for the Year of the Horse? This selection features Hermès dimensional paper craft, Baccarats ritual-infused gift box presentation, and a special collaboration between Eaton Hotel Hong Kong and local artist LOUSY – each with distinct character.
1. Hermès
The Hermès Year of the Horse red packet draws inspiration from vintage box camera mechanics, employing a distinctive layered three-dimensional structure. Pull open the accordion fold and peer through the front “viewfinder” to discover the concealed horse motif within – a design rich in playful ingenuity. The packaging pairs a textured rigid red box with the houses signature embossed gold logo. This design perpetuates Hermès signature wit, interpreting playful patterns through minimalist gold-stamped lines that showcase the brands light, elegant design vocabulary.
2. Baccarat
Baccarats Year of the Horse red packet achieves “gift-box-level” ceremony through deep burgundy rigid packaging, embossed radiating patterns, and circular brand insignia, accompanied by a tangram set in matching aesthetic for added intrigue. Baccarats gift presentation employs the brands iconic red packaging to amplify ritual and luxury.
3. LOUSY × Eaton Hotel Hong Kong
Eaton Hotel Hong Kong collaborates with local artist LOUSY on a debut limited-edition red packet. The design embodies LOUSYs playful, free-spirited graffiti aesthetic, featuring the artists signature “Kissface” motif rendered through bold, expressive strokes that evoke love, connection, and positive energy. The red packet cleverly deploys auspicious scarlet against neon pink, creating striking contrast. The result seamlessly merges local artistic practice with cultural heritage – a sincere homage to traditional celebration.
